Grand River Growth Plan -All Gibbs for City Jan 2 2026 - Flipbook - Page 93
Housing Types
The housing industry groups building (product) types by size, layout, and other design
characteristics. Garden apartments, twins – duplexes, townhomes, ranch, cape cod, cottage,
mansion-multi-family, stacked flats, one-over two towns and single family homes are the most
common house types in the Midwest.
The house types are based on design, rather than ownership. Houses can be offered as for-sale,
or rentals. Build to Rent (BTR) is the fastest growing development model. The rental homes
offer the features and lifestyle of a town or single family home, without a long-term
commitment, mortgage, maintenance, taxes and upfront downpayment.
Figure 8: Cape Cod duplex-twins (left) and townhome (right). This study finds that the Cape Cod and ranch duplexes will be the
highest price point of all housing types projected in this study.
Residential Demand
As outlined, this analysis projects that the Grand River study area has a market demand for 150
new units in 2025 growing to approximately 400 dwellings by 2030. The market demand is
based on published statistics, demographics, real estate sales reports and interviews with
residential developers and sales agents.
Real estate is a dynamic and volatile industry. Southeast Michigan, as well as most of the
country faces an extreme housing shortage. Increasing building costs, interest rates,
unpredictable development entitlements and other factors contribute to the supply and
demand in balance.
The Grand River Avenue housing demand is reportedly not being built for several non-market
or economic conditions. Limited buildable site availability, predictable zoning codes,
engineering standards and other conditions have been cited by the Grand River area
developers Additionally, many area investors and builders may have an unfounded bias
towards the south Farmington Hills–Northwest Detroit9s residential market demand.
This report recognizes that housing demand will continue to evolve over the next five years,
with shifting preferences likely to blur the lines between apartment, townhome, and duplex
demand.
Grand River Corridor Residential Market Analysis
Gibbs Planning Group, Inc. | Indigo Retail July 2, 2026
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